Last Updated: August 22, 2026
1. Introduction
This Cookie Policy explains how TrustRank Kenya, operated under Xpose Biashara Investments, uses cookies and similar technologies when you visit or use our website.
TrustRank Kenya is a business discovery and information platform that helps users discover businesses, services, destinations, products, and other useful information across Kenya.
This Cookie Policy should be read together with our Privacy Policy, Terms of Use, and Disclaimer.
We use cookies and similar technologies to operate our website, maintain security, remember preferences, understand how visitors use our services, and, where applicable, support advertising and other third-party services.
Where applicable law requires consent before non-essential cookies or similar technologies are placed or accessed on your device, we will seek that consent through an appropriate consent-management mechanism.
2. What Are Cookies?
Cookies are small text files that websites may store on your computer, smartphone, tablet, or other internet-connected device.
Cookies can allow a website to recognize a device, remember preferences, maintain sessions, improve functionality, measure website usage, and support other services.
We may also use technologies that perform functions similar to cookies, including:
Pixels and tracking pixels
Web beacons
Tags and scripts
Local storage
Device or browser identifiers
Similar tracking or measurement technologies
For simplicity, this policy refers to these technologies collectively as “cookies and similar technologies.”
3. Types of Cookies We May Use
Cookies used on TrustRank Kenya may fall into the following categories.
3.1 Strictly Necessary Cookies
These cookies are necessary for certain website functions and cannot always be disabled through our cookie-preference tool.
They may support functions such as:
Website security
Login and account sessions
Business listing functionality
Forms and submissions
Website navigation
Fraud and abuse prevention
Maintaining necessary technical settings
Saving cookie-consent preferences
Load balancing and website infrastructure
Where permitted by applicable law, strictly necessary cookies may be used without obtaining consent because the website or service may not function properly without them.
3.2 Functionality Cookies
Functionality cookies help provide enhanced features and remember choices made by visitors.
For example, they may remember preferences or settings that improve the browsing experience.
Where required by applicable law, functionality cookies will only be placed or accessed after the appropriate consent has been obtained.
3.3 Analytics and Performance Cookies
We may use analytics and performance technologies to understand how visitors interact with TrustRank Kenya.
Depending on the services active on the website, this information may help us understand:
Which pages receive visits
How visitors navigate the website
Which content is useful
How visitors interact with website features
Website traffic and performance
Technical errors and performance issues
General visitor trends
Analytics information may be processed in aggregated or statistical form to help us improve TrustRank Kenya.
Where consent is legally required, analytics cookies and similar technologies will not be activated until the appropriate consent has been obtained.
3.4 Advertising Cookies
TrustRank Kenya may display advertising provided by third-party advertising providers, including Google AdSense, when advertising services are enabled.
Advertising technologies may be used to:
Display advertisements
Measure advertising performance
Measure interactions with advertisements
Limit repeated advertisements
Detect invalid or fraudulent advertising activity
Support advertising delivery
Where permitted and consented to, provide more relevant advertising
Advertising providers may collect or receive information through cookies and similar technologies in accordance with their own policies and applicable laws.
Where applicable law requires consent for advertising or personalized advertising technologies, we will seek consent before activating those technologies.
4. Third-Party Cookies and Services
Some features of TrustRank Kenya may be provided by third-party service providers.
Depending on the services currently enabled on the website, these may include:
Analytics providers
Advertising providers
Mapping and location services
Video or media providers
Social media services
Security and spam-prevention services
Payment providers
Website hosting and performance services
Other technology or infrastructure providers
Third-party services may place or access their own cookies or similar technologies.
The use of information by these third parties may be governed by their own privacy policies, terms, and applicable legal requirements.
TrustRank Kenya does not control cookies or tracking technologies that are independently placed by third-party services.
Where technically possible and legally required, third-party non-essential technologies will be subject to the applicable consent mechanism before being activated.
5. Google Services and Advertising
TrustRank Kenya may use Google services, including advertising or analytics services, depending on the features enabled on the website.
Where Google services are used, Google may process information relating to website visits, interactions, device information, or advertising activity through cookies and similar technologies.
Google may use this information to provide, measure, maintain, and improve its services, subject to applicable settings, policies, and legal requirements.
Where applicable, TrustRank Kenya will use an appropriate consent-management mechanism for Google advertising and other services that require user consent.
You may also be able to manage certain advertising preferences through Google’s available privacy and advertising controls.
6. Cookie Consent and Your Choices
Where applicable law requires consent, TrustRank Kenya will provide a cookie-consent mechanism that allows visitors to make choices about non-essential cookies.
Depending on your location and applicable law, you may be offered options such as:
Accept all cookies
Reject non-essential cookies
Manage individual cookie categories
Change or withdraw previously provided consent
You should be able to change your cookie preferences after your initial choice by using the cookie-preference or consent-management controls made available on the website.
Withdrawing consent will not affect the lawfulness of processing that occurred before consent was withdrawn.
Some website functionality may be affected if certain cookies are disabled.
7. Browser Cookie Controls
Most modern browsers allow users to manage cookies through their browser settings.
Depending on your browser, you may be able to:
View stored cookies
Delete existing cookies
Block cookies
Block third-party cookies
Restrict certain tracking technologies
Receive notifications when cookies are being stored
Blocking all cookies may affect the operation or functionality of some parts of TrustRank Kenya.
Browser controls operate separately from the cookie-preference mechanism provided on our website.
8. Privacy Signals and Do Not Track
Some browsers and devices may provide privacy signals or settings intended to communicate a user’s privacy preferences.
Global Privacy Control
Where applicable law requires TrustRank Kenya to recognize a legally applicable privacy signal, such as the Global Privacy Control (GPC), we will process that signal in accordance with the requirements applicable to the relevant user and jurisdiction.
The availability and legal effect of a privacy signal may depend on your location and applicable law.
Do Not Track
Some browsers provide a “Do Not Track” (DNT) setting.
There is no single universally applicable technical standard requiring websites to respond to every DNT signal in the same way.
Where applicable law establishes requirements concerning browser-based privacy signals, TrustRank Kenya will seek to comply with those requirements.
9. Cookies and Personal Information
Cookies do not necessarily identify you by name.
However, information collected through cookies and similar technologies may sometimes be associated with information that identifies or relates to an individual.
Depending on the circumstances, such information may include:
IP address or approximate location information
Browser and device information
Operating system information
Pages visited
Referring website
Website interactions
Approximate visit times
Advertising or measurement identifiers
Where information collected through cookies constitutes personal information or personal data under applicable law, TrustRank Kenya will handle that information in accordance with our Privacy Policy and applicable data-protection requirements.
10. International Visitors and Regional Privacy Requirements
TrustRank Kenya is based in Kenya and primarily provides information concerning businesses and services in Kenya.
However, our website may be accessible to visitors from other countries and regions.
Depending on your location, additional privacy rights or requirements may apply to the processing of your personal information and the use of cookies or similar technologies.
These may include requirements applicable to visitors in:
Kenya
The European Union
The European Economic Area
The United Kingdom
The United States and applicable US states
Where legally required, TrustRank Kenya will apply appropriate consent, disclosure, access, deletion, objection, opt-out, or other privacy mechanisms applicable to the relevant jurisdiction.
Our Privacy Policy provides additional information concerning privacy rights and how personal information is handled.
11. European Economic Area and United Kingdom Visitors
Where applicable European or UK privacy and electronic-communications requirements apply, TrustRank Kenya will seek consent before using non-essential cookies or similar technologies where consent is legally required.
Consent will be requested through an appropriate consent mechanism.
Consent should be:
Freely given
Specific
Informed
Unambiguous
Where consent is required, refusing non-essential cookies should not be made unnecessarily difficult compared with accepting them.
Visitors should also be able to withdraw or change their consent.
Strictly necessary cookies may be used where permitted because they are required for the operation of the website or a service specifically requested by the visitor.
12. United States Visitors
Privacy requirements in the United States vary between federal law and individual state laws.
Certain US states provide residents with rights concerning the collection, use, disclosure, sale, or sharing of personal information and the use of information for targeted or interest-based advertising.
Where applicable to TrustRank Kenya, we may provide mechanisms allowing users to exercise rights such as:
Accessing or obtaining information about personal information collected
Requesting deletion
Requesting correction
Opting out of certain forms of sale or sharing
Opting out of certain targeted or cross-context behavioral advertising
Exercising other rights provided by applicable law
The specific rights available to a visitor depend on their location and whether the relevant legal requirements apply.
Additional information can be found in our Privacy Policy.
13. Cookie Retention
Different cookies may remain on your device for different periods.
Some cookies are session cookies, which generally expire when you close your browser.
Other cookies are persistent cookies, which may remain on your device for a defined period or until you delete them.
Cookie duration may vary depending on the provider, purpose, configuration, and applicable technology.
Where we maintain a cookie inventory, the relevant cookie name, provider, purpose, category, and retention period may be displayed through our cookie-preference or consent-management tool.
14. Cookie Inventory
The specific cookies and similar technologies used by TrustRank Kenya may change as website functionality, plugins, advertising services, analytics services, and third-party integrations are added, removed, or updated.
Where appropriate, our cookie-consent or preference-management tool may provide information about the technologies currently active on the website, including:
Cookie or technology name
Provider
Purpose
Cookie category
Duration or retention period
We seek to keep information about active non-essential technologies reasonably up to date.
15. Security
We take reasonable technical and organizational measures to protect information processed through our website.
However, no website, internet transmission, or electronic storage system can be guaranteed to be completely secure.
Information collected through cookies or similar technologies may be transmitted to or processed by third-party service providers where necessary to provide their services.
16. Changes to This Cookie Policy
We may update this Cookie Policy from time to time.
Changes may be necessary because of:
Changes to our website
New technologies
New cookies or third-party services
Changes to analytics or advertising providers
Changes in applicable laws
Changes in regulatory guidance
Changes to our privacy practices
When this policy is updated, we will revise the Last Updated date shown at the beginning of the policy.
Where required by law, we may also provide additional notice or request renewed consent when material changes affect the way cookies are used.
17. Contact Us
If you have questions about this Cookie Policy, our use of cookies, or your privacy choices, you may contact us through the TrustRank Kenya website.
TrustRank Kenya
Operated under Xpose Biashara Investments
Website: TrustRank Kenya
For privacy-related questions, requests, or concerns, please use our Contact page.
18. Related Policies
For additional information, please review:
Privacy Policy
Terms of Use
Disclaimer
TrustRank Kenya
Operated under Xpose Biashara Investments
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